Ep.228 - New Prospecting Strategies // The Low Hanging Fruit
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It's Wednesday, and that means another marketing conversation between the vivacious Carole Sanek and little ole' me - Johnny Gwin - on the Crazy Marketing Ladies Podcast. Discussions, advice and insights on maximizing the power of your marketing and customer communication with your small to mid-size business. This episode Carole and Johnny share some established and new strategies for acquiring new client prospects and business to start out 2017 with a JOLT!
Today we talk about prospecting strategies (and I did not edit that)
Low hanging fruit
Clients you already have
Niche your work down
Look for smaller opportunities
Look at existing clients
People you have worked with in the past
I send out messages saying “could you use some tweaking” not twerking
How is $19.95?
Want it fixed it might cost more
Johnny shares a really cool way to get people to say WOW
Send real handwritten notes
Johnny admits he cannot throw away a handwritten note
Do something different
I collect Butterfly note cards and I spend good money purchasing them
Thanks All for listening to #LessThan5 - Wednesdays with Carole and Johnny
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